Shopify AI Magic: Attracting Merchants with AI-Powered Tools
https://www.nbnw.org/news/shopify-ai-magic-attracting-merchants-with-aipowered-tools
Shopify integrates artificial intelligence (AI) into its platform to provide merchants with tools for operations, customer engagement, and sales. The AI features, known as "Shopify Magic," offer support in store building, marketing, customer service, and back-office tasks. Merchants can use AI for tasks such as generating marketing copy, creating product descriptions, and enhancing images. Shopify also offers an AI assistant, "Sidekick," for guidance and insights, along with AI-generated responses for customer service. The tools aim to save time, minimize errors, and boost efficiency for merchants, helping them focus on business growth and stay competitive in the digital market.